Overview of CS Tuning
Scott and Charlotte, two driven individuals with a wealth of experience in the automotive industry, decide it’s time to venture out on their own.
They have the skills, the passion, and a clear vision for their new start-up, CS Tuning, in the heart of Reading, Berkshire.
Their aim? To deliver unparalleled service to the remapping industry. They saw a gap in the market for quality remaps with equally quality aftercare and support. They wanted to start helping car owners across Reading add more power, fun and economy to their vehicles.
But every journey begins with a single step, and theirs was finding a way to fill their diaries with cars to remap.
This is how CS Tuning and Auto Growth joined forces to steer a start-up towards the fast lane of growth and success.
The Challenge: Finding the Right Gear
Imagine setting up a brilliant business, but the phone isn’t ringing.
That was the reality for CS Tuning.
They knew the potential was massive, but getting those leads in was the immediate challenge they needed to solve. As a start-up, they didn’t have time to wait 3-6 months for marketing channels like SEO to kick in.
They had the expertise, passion, and drive. They needed a spark to ignite their business engine—a quick and effective way to attract leads and convert them into bookings.
Enter Facebook Ads, the chosen route for immediate results.
The Remap Marketing Strategy: Facebook Ads & Remapping CRM Software
Here’s where Auto Growth helps, bringing a trunk full of digital marketing tools to the strategy.
The recommended strategy was the Auto Growth App, a CRM system designed to precisely automate the lead management process. Sending tailored emails to every car owner, educating them on the benefits of remapping specific to their vehicle’s make, engine, and dreams.
The strategy didn’t stop there.
With a targeted Facebook Ads campaign to bring in high-quality leads, combined with our tried and tested marketing funnel, CS Tuning generated leads with some idea of price and spoke with people who knew the price.
CS Tuning also had the back-end system to automate and bring in the leads.
The goal of the advertising was also clear – to build trust, establish credibility in the marketplace using their ads, and build some social proof, including reviews and case studies that would help with future advertising.
The Results
Fast forward 60 days from launching, and the results were spectacular.
The targeted Facebook Ads and CRM strategy generated over £72,000 enquiries, translating to £7,450 in total sales. With an 8.24% conversion rate from cold traffic on Facebook Ads, CS Tuning got that well-needed kickstart to start their business journey correctly.
Get This For Your Remapping Business
Whether you’re idling at the start line or looking to shift gears, Auto Growth has the skills, expertise, and experience to help you grow your business.
For CS Tuning, partnering with a remap marketing company like Auto Growth meant they could focus on delivering excellent service and let the masters do what they do best. As a start-up, they also got help with crucial aspects like sales, organic marketing, and video content that help them stand out in the market.
Feeling inspired? Check if your area is available for our remap marketing services, and let Auto Growth help you grow and scale.
